Etta List plugin - Create product list in your blog post

Using Etta list you can create an individual item card or you can create a library of items to create a blog post like “X+ Best Tools For Something.” or showcase your recommended products.

An alternative to listing plugins, directory plugins and content curation plugins.

Easiest way to create curated content posts like wpbeginner, wpforms, and techmeme

You can also make a directory of various tools or resources on your wordpress website. Or you can create an alternative to wpbeginner, techmeme.

WordPress Plugin


Etta list is highly customizable. You can edit it using Etta list settings page, Gutenberg block, and add additional CSS.

Etta Library

You can add individual item cards or create a list of items using Etta list library Gutenberg block. Block has a real-time search and four variations.


Etta list has IP based UPVOTE feature. Ranking of tools depends on the visitor's response in terms of UPVOTE.

Cache support

Etta list supports WP Super Cache, W3Total Cache, WP Rocket Cache, WP Fastest Cache, and SG Optimizer.

Bot prevention

A more robust system to prevent upvotes registered thorugh bots.


Sticky or sponsored item feature is an optional feature to show the sponsored product at the top of the list.

Product page

You can choose whether you want to show an item/product page like g2crowd.

Sort and filter

You can enable sorting and filtering option from the gutenberg block. Sorting available options are Most recent, most upvoted, A to Z, Z to A, etc.

Use cases and demos

Create listing sections effortlessly. They will love you for this, we promise.

Curated content blog

like wpbegineer, wpforms, themeisle etc.

Selected items list

like who what wear, makeup, grazia magzine.

News curation site

You can create news curation site and newsletters like techmeme


Simple and straight-forward pricing.


$29 / year
1 site
A good fit for indie makers, solopreneur, bloggers and startups.


$59 / year
10 sites
Best suitable for studios, agency and serial entrepreneurs.


$129 / year
50 sites
Best suitable for studios, agency and serial entrepreneurs.
- or -

Frequently Asked Questions

What are the other features that plugin has?

Etta list wordpress plugin has a list of features like Shortcode, native ad slots, IP-based upvote feature, responsive design, tag based filters, you can use an image link as well as upload new image.

How does the UPVOTE feature work?

Etta list has IP based UPVOTE feature that prevents multiple upvotes on a single item card by a single visitor.

What if I need some help?

Whenever you need our help, feel free to contact us.

How does the item listing work?

You can create new item listing using Etta library Gutenberg block. Kindly follow the documentation for more information.

Can I try it first before the purchase?

Absolutely! We provide 7 days free trial.

How can I suggest a new feature for Etta list?

We frequently add new recommended features that we find useful for all. You can suggest new features through the email or chat.

Articles • Insights • Resources

What's New

Etta List plugin v1.0.1 is out.
  • Added filter to show/hide elements in product and info cards.
  • Fixed product card content and meta elements position in Gutenberg block.

Etta List plugin v1.0 is out.


Nulog plugin v1.0 is out.